Best Practices

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How to get the best out of your Live Stream on Elsendo

Introduction

What exclusive content can I show fans?

  • Band rehearsal
  • Themed concerts (only play songs from your debut album, a concert for kids,..)
  • Live Q&A with your top fans
  • Meet & Greet
  • Behind the scene content (e.g. how will the next live tour look like)
  • Exclusive new song preview
  • Share a hobby with your fans (e.g. live-cooking show)

Do you still don’t know what to stream?

Live-streams will never be able to replace the energy at live shows in a packed venue with all your fans. But live-streams can help you build a sustainable relationship with your fans and allow you to increase your cross-sales such as merchandise and records. Furthermore, you can use live-streams regardless of whether touring is currently possible or not and can therefore cover a basic amount of a band’s recurring costs.
  • build a sustainable fan relationship
  • increase your cross-sales such as merchandise or records by integrating the live-stream on your personal website
  • be close to your fans also outside of tour periods or when the time does not allow touring (e.g. Covid-19)

What exclusive content can I show fans?

We'll show you a few examples of how you can show your fans exclusive content that they wouldn't otherwise get to see.

Band rehearsal 

A band rehearsal may sound boring to you as an artist but fans never (or rarely) hear their favorite band rehearse. Let the fans look into your private rehearsal room and give them a VIP feeling. Bonus point if the fans can request a song.

Themed concerts (only play songs from your debut album, a concert for kids,..)

A live-stream allows you to experiment. How about playing your debut album or a concert for children? With normal live shows the financial risk would be high, but with live-stream you don't have to make any compromises as an artist.

Live Q&A with your top fans

Fans like nothing more than being as close as possible to their idols. Conversations with fans at concerts are impossible. Why don't you let a small group of fans ask you questions that you answer live and exclusively in the live-stream just for them? This will deepen your relationship with the fans.

Meet & Greet

Meet your fans in a protected environment without security. Like Q&A, Meet & Greets allow you to deepen the relationship with your fans and keep them with you for longer. Give each fan a few minutes to talk to you. Bonus points when fans can take a cool photo with you or request a song that is played just for them.

Behind the scene content (e.g. how will the next live tour look like)

Many myths surround the artist’s life. Let your fans look behind the scenes and let them be there when you plan your next live tour, work on new songs, or take a tour backstage.

Exclusive new song preview

Do you have a new song that will be released soon? Great! Play the song to your biggest fans one day before the release and get feedback from your most loyal supporters. Free social media advertising included.

Share a hobby with your fans (e.g. live-cooking show)

What does the idol do in private at home? Fans are curious, so let them participate. Do you like cooking, know all about urban gardening or are you a movie nerd? Give them tips on how they can do it themselves and make an entertaining spectacle of it.

Do you still don’t know what to stream?

Don't worry, just experiment. With us you don't pay any fixed costs and therefore don't have to worry about it. Enjoy it and have fun!

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